Michael Schepers

The Photography has become an indispensable part of our daily lives in recent years. Whether it's capturing memories, documenting events or showcasing products, good photography is essential these days. Here are a few reasons why photography is more important than ever:

Conveying emotionsA good photograph can convey emotions and tell stories that cannot be expressed in words alone.

Visual presentation of products and services: Photography is a valuable tool for companies to communicate their

to present and advertise products and services.

Documentation of eventsPhotography enables us to capture important events and moments for the future. In the future, it also allows us to look back on events and make them tangible and relatable for future generations.

Social mediaThe spread of social media has further increased the importance of good photography, as images play an important role in the presentation of companies and people on online platforms. You can see from various examples that it makes sense to have your own pictures taken and not rely on the cheap stock images in the

corporate communications.

To summarize the question, it can be said that photography has become an indispensable part of our daily lives. It helps us to express emotions, tell stories, document events and present products. Do you have any questions? Please feel free to contact me.

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Honest and authentic

Schepers-Photography is not just an image production agency; we are the architects of your visions, the painters of your wishes. In our world, the cosmos revolves around your unique understanding of communication and visual language. We read between the lines of your brand, dance on the waves of your environment, and skillfully navigate the ocean of your positioning.

Together we weave a garment that is not just bespoke, but unique - full of life, full of energy, full of you. From the sculpture of your words to the brushstrokes of stunning printed matter and the magic flash of first-class photography - we shape what you want to sell or tell.

Working with us is like taking a walk through a garden where your brand is in full bloom. We not only make it tangible, but also tangible, tangible and fascinating for your target group. With us, your brand is not only seen, but felt, experienced and loved.

Imagine you are standing on the threshold of an unknown masterpiece and the only thing separating you from it is a single compromise in quality. Would you take that step? We wouldn't dare.

Our art is like a carefully composed symphony orchestra in which each instrument - post-processing, lithography, creativity - contributes its own sound. We don't just play this melody, we live it. Let us immerse ourselves together in an adventure where a new world emerges from every pixel, every stroke.

With a mysterious touch of creativity, we transform your product into an experience that exceeds even your wildest dreams. Your satisfaction is our conductor, and no note is played until it is in perfect harmony with your wishes.

Ideas and

Here I answer frequently asked questions "FAQ."

In this section you will find answers to frequently asked questions that I come across time and again. I hope that this information will help you and provide clarity. If your question is not included, please do not hesitate to contact me directly.

100% Response rate

Communication is our top priority. That's why we guarantee you a 100% response guarantee. This means that we will answer all your inquiries promptly and competently. We leave no question unanswered and always strive to offer you the best possible service. Your satisfaction is our top priority!"

NO secrets about my work.

As a photographer, I place great value on transparency and communication. I like to share my thoughts and creative process with my clients and colleagues because I firmly believe that this leads to an inspiring and fruitful collaboration. There are no secrets with me - I like to explain how I work, what techniques I use and what's going on in my head while I'm photographing. This openness allows us to grow together, develop new ideas and ultimately create stunning images that reflect our shared vision.

Well, maybe secrets after all (NDA) 

Especially for products that are not yet on the market, it is essential that the data - and in particular high-resolution photos - are not released to the public in advance. To ensure the security and confidentiality of this sensitive information, we rely on our own IT infrastructure. Instead of relying on external cloud solutions, we use our own privately operated cloud. This not only provides the space to store high-resolution data, but also guarantees the highest level of security and control. Our cloud infrastructure is firmly anchored in Römerberg, which provides additional security and allows us to have direct access to our data at all times without being dependent on third-party providers.

We also attach great importance to clear communication and transparency with our customers. We are happy to discuss all relevant details in detail in the run-up to a project and agree any non-disclosure agreements (NDAs). This ensures that both parties know exactly what expectations and obligations exist and creates a basis of trust for our collaboration.

What makes advertising photography so special?

The Advertising photography has the power to present products and services in a special light. It combines art and marketing to create images that are not only aesthetically pleasing but also promote sales. In addition, my work ensures that you, as a customer, will benefit from my services and ideas. higher turnover can achieve.

How does advertising photography differ from other types of photography?

Advertising photography stages products and services in such a way that they immediately persuade the viewer to make a purchase - ideally directly from you. It is characterized by a pronounced stylization and focuses precisely on details, lighting and composition.

What rights do I have to the photos created? Or what license do I have to the photos/pictures?

That is also an excellent question. In most cases, I will provide you with full rights of use for an unlimited period of time. However, if models or other people and agencies are involved, this will be discussed individually. Especially with models, a permanent, lifelong right of use can be quite expensive.

How long does it take?

The processing time may vary, but I will give you a time frame that takes into account both the photo session and the post-processing of the images. Artificial intelligence is already opening up a number of possibilities to speed up this process in the world of images. However, complex, extremely high-resolution processing requires several correction loops and adjustments, which alone increases the duration somewhat.

How can I best prepare my products for the photo shoot or advertising photo shoot?

This is an excellent question that underlines your ambition to get the most out of your products. Make sure your products are immaculately clean and in pristine condition. Plan in advance what kind of shots you have in mind and communicate your vision clearly so that we can get the most out of it together. It is also always extremely advantageous if you know the intended use very well.

What equipment is essential for an advertising photographer?

In addition to a high-quality camera, light sources, various lenses, tripods, reflectors and, if necessary, a photo studio or special backgrounds are essential. However, this strongly depends on the requirements of the project and the photographer himself. I attach great importance to producing images that will not lose their impact in 10 years' time. For this reason, I currently shoot with one of the world's best cameras in advertising photography: a Phase One IQ4 with 100 megapixels. It is state-of-the-art in every respect and enables me to meet the highest quality standards.

How much do advertising photos of me, my product or my project cost? Or to put it another way: How much does it cost?

The costs vary greatly and depend on many factors, such as the scope of the project, the location and the size of the project. Feel free to put me to the test and arrange for an individual quote.

From above-the-line tactics to precise targeting and analysis - we weave your brand image with artful ideas and implementation.

Michael Schepers is a versatile and talented photographer whose style spans a wide range of areas.

He is a versatile photographer with 15 years of advertising and guerrilla marketing experience who creates authentic and exciting images. A reliable partner who responds to the needs of his clients and develops with them.

From industrial photography to reportage photography. With his eye for detail and his ability to find the right words, he is always on the lookout for exciting stories and unique moments to capture. With more than 15 years of experience in advertising and communication, he is passionate about advising and photographing for his clients.

In addition to his photographic expertise, Michael also has a quick-witted nature that makes him a reliable partner for his clients' customers. He is responsive to his clients' needs and always thinks outside the box to ensure he achieves the best possible results for businesses.

When it comes to guerrilla marketing, Michael is a master of his trade. He knows how to attract attention and convey the desired message in a creative and unconventional way. Which generates attention, especially in today's multitude of advertising messages. One point is always the most important - DEFINE THE OBJECTIVE, is always his motto. His guerrilla marketing campaigns are surprising and refreshing, and he almost always manages to arouse the interest of his target group.

Michael loves the authenticity of an idea, a story and the truthfulness of images. His mission is to create images that make people laugh or cry. 

With Mr. Schepers in the team, you can be sure that you will not only get fantastic photos, but also have a lot of fun - he loves what he does, and you can see that in his photos!
(Thomas Kübler, Managing Partner Kübler GmbH)

"Mr. Schepers has an intuitive feel for images and an unerring eye, which is indispensable for our traditional business. He also contributes creative ideas beyond photography, which help us enormously and provide valuable impetus."
(Markus Schmitt, CEO Modehaus Schmitt Neustadt an der Weinstraße)

Ideas and

A very common question that often comes up is about the technology I use in my work as a photographer. Here I would like to give a small excerpt and provide some insights:

My photographic style covers various areas, including industrial photography and reportage photography. I am particularly interested in capturing exciting stories and unique moments. I have more than 15 years of experience in advertising and communications, which gives me a solid foundation for my photographic work.

My ability to recognize the detail and find the right words enables me to capture a certain atmosphere or mood in my pictures. I am not only interested in the technical aspects of photography, but also in conveying the emotional depth of a moment.

In my photographic universe for the year 2023, I combine the magic of Phase One IQ4 100 MP Trichromatic with a range of Nikon wonders such as Z9, Z7, Z6, D850 and many more cameras, accompanied by a variety of exquisite lenses.

I rely on quality products from: Hensel, various studio flashes incl. Broncolor parabolic umbrella

I am particularly proud of my expertise in guerrilla marketing. I love using creative and unconventional ways to attract attention and communicate messages effectively. In this day and age where the mass of advertising messages is often overwhelming, I strive to make my guerrilla marketing campaigns refreshing and surprising to capture the interest of my target audience.

As a photographer, I see myself not just as a service provider, but as a partner for my clients. My quick-witted and discreet nature enables me to respond to my clients' individual needs and think outside the box to achieve the best possible results for their business.

What is particularly important to me is the authenticity of my pictures. I believe that real emotions and real stories can touch and inspire people. My mission is to create images that make people laugh and cry, that tell a story and make a connection.

It is often emphasized in my client relationships that my enthusiasm and love for photography is evident. It's important to me that not only the quality of my photos is outstanding, but that my clients also have a pleasant and enjoyable experience during our work together.

In this excerpt, I would like to give you a brief insight into my way of working and my passion for photography. I always look forward to taking on new challenges and capturing unique moments.

Note: I use the camera technology and other equipment without any sponsor ties and am therefore completely independent. The naming of brand names is only for the orientation of my customers and new customers. The technology mentioned is in my possession and does not have to be borrowed.

Michael Schepers greatly appreciates looking at things from a unique artistic perspective. He is also particularly keen to engage in intensive interaction with his valued clients in order to develop customized ideas for their company.

The Photography has become an indispensable part of our daily lives in recent years. Whether it's capturing memories, documenting events or showcasing products, good photography is essential these days. Here are a few reasons why photography is more important than ever:

Conveying emotionsA good photograph can convey emotions and tell stories that cannot be expressed in words alone.

Visual presentation of products and services: Photography is a valuable tool for companies to present and advertise their products and services.

Documentation of events: Photography enables us to capture important events and moments for the future. In the future, it also allows us to look back on events and, if necessary, make them tangible and relatable for future generations. 

Social media: The spread of social media has further increased the importance of good photography, as images play an important role in the presentation of companies and people on online platforms. Various examples show that it makes sense to have your own images produced and not to rely on cheap stock images in corporate communications. 

Photography is a more indispensable part of our daily lives. It helps us to express emotions, tell stories, document events and present products. Do you have any questions? Please feel free to contact me.

Our photos bring your
Brand to life.

Pictures that tell stories - industrial photography and advertising photography with style.