{"id":86377,"date":"2026-04-26T19:02:57","date_gmt":"2026-04-26T17:02:57","guid":{"rendered":"https:\/\/www.schepers-photography.de\/fehler-industriefotos-vermeiden\/"},"modified":"2026-04-27T15:46:43","modified_gmt":"2026-04-27T13:46:43","slug":"avoid-mistakes-in-industrial-photos","status":"publish","type":"page","link":"https:\/\/www.schepers-photography.de\/en\/fehler-industriefotos-vermeiden\/","title":{"rendered":"5 typical mistakes with industrial photos - and how to avoid them"},"content":{"rendered":"<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-werbesofa-core-overlay alignfull is-position-bottom-left\" style=\"min-height:43.6rem;background-image:url(https:\/\/cdn.schepers-photography.de\/uploads\/2024\/12\/res-projekt_001.jpg);background-position:50% 50%;background-size:cover\"><div class=\"wp-block-werbesofa-core-overlay-innerblocks-container\"><div class=\"wp-block-werbesofa-core-overlay-innerblocks\">\n<div class=\"wp-block-werbesofa-core-spacer top left\" style=\"color:#fff;height:3rem\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1440 320\" preserveaspectratio=\"none\"><path fill=\"currentColor\" fill-opacity=\"1\" d=\"M0,160L48,144C96,128,192,96,288,96C384,96,480,128,576,122.7C672,117,768,75,864,96C960,117,1056,203,1152,229.3C1248,256,1344,224,1392,208L1440,192L1440,320L1392,320C1344,320,1248,320,1152,320C1056,320,960,320,864,320C768,320,672,320,576,320C480,320,384,320,288,320C192,320,96,320,48,320L0,320Z\"><\/path><\/svg><\/div>\n\n\n\n<div class=\"wp-block-group has-primary-accent-color has-text-color has-background has-link-color wp-elements-7895407dc68ee19ab3edd4b508ab0173 has-global-padding is-layout-constrained wp-container-core-group-is-layout-1aac101a wp-block-group-is-layout-constrained\" style=\"border-radius:0.5rem;background-color:#28a84d;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50)\">\n<h1 class=\"wp-block-heading\" style=\"margin-bottom:var(--wp--preset--spacing--30);font-size:clamp(0.875rem, 0.875rem + ((1vw - 0.2rem) * 0.625), 1.25rem);font-style:normal;font-weight:600\">5 typical mistakes with industrial photos - and how to avoid them<\/h1>\n\n\n\n<p>Industrial photography looks simple, but it's challenging. Here are the five most common mistakes we see clients and beginners make - and how to avoid them.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-werbesofa-core-spacer bottom left\" style=\"color:#f8f8f8;height:3rem\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1440 320\" preserveaspectratio=\"none\"><path fill=\"currentColor\" fill-opacity=\"1\" d=\"M0,0L48,32C96,64,192,128,288,165.3C384,203,480,213,576,208C672,203,768,181,864,176C960,171,1056,181,1152,160C1248,139,1344,85,1392,58.7L1440,32L1440,320L1392,320C1344,320,1248,320,1152,320C1056,320,960,320,864,320C768,320,672,320,576,320C480,320,384,320,288,320C192,320,96,320,48,320L0,320Z\"><\/path><\/svg><\/div>\n<\/div><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-f3a7ff92 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-119bc444 wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-large-font-size\"><strong>Mistake 1: Untidy backgrounds<\/strong><\/h2>\n\n\n\n<p>Tools, cables, coffee cups and Tippex are lying on a workbench. It looks chaotic in the picture - even if the employee is standing perfectly. Solution: <strong>Clean up 5 minutes before the shoot, create tidy shelves, hide cables<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\"><strong>Error 2: Incorrect or missing light<\/strong><\/h2>\n\n\n\n<p>Hall light is often hard, yellowish and uneven. Windows bring mixed light into the picture, which tilts the skin tones. We bring <strong>mobile LED setups<\/strong> that balance out the light and create targeted shadows.<\/p>\n\n\n\n<p>If you are photographing yourself: Make sure that the main light is not coming directly from above - this causes dark circles and deep shadows on the forehead.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\"><strong>Error 3: Safety rules are ignored<\/strong><\/h2>\n\n\n\n<p>Safety rules apply in workshops, on construction sites and in laboratories. <strong>Safety shoes, helmet, goggles, hearing protection<\/strong> should be visible in the picture - not hidden. Pictures without PPE look unprofessional and can cause problems during audits.<\/p>\n\n\n\n<p>We know these rules and bring our own PPE. This saves discussions on the day.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\"><strong>Mistake 4: People appear posed<\/strong><\/h2>\n\n\n\n<p>People who are supposed to \u201esmile at the camera\u201c often look stiff. Better: <strong>Photographing employees doing real things<\/strong>. We give small hints, but let the process run its course. This creates pictures that look like work, not like theater.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\"><strong>Error 5: No image planning in advance<\/strong><\/h2>\n\n\n\n<p>Without a briefing, many pictures are taken, but few useful ones. We first create a <strong>Shotlist<\/strong>Which motifs, which rooms, which people, which order? This saves at least 1-2 hours a day.<\/p>\n\n\n\n<p>Read more in the article <a href=\"\/en\/tipps-briefing-fotoshooting\/\">Briefing for a photo shoot<\/a>.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-9d14a5a7 wp-block-column-is-layout-flow\" style=\"border-style:none;border-width:0px;padding-top:0;padding-bottom:0\">\n<h2 class=\"wp-block-heading has-large-font-size\"><strong>Bonus mistake 6: Documentation without a story<\/strong><\/h2>\n\n\n\n<p>Many industrial shoots produce images that are technically correct but look boring: empty halls, machines without people, workbenches without action. <strong>Images without a story don't stay in your head<\/strong>.<\/p>\n\n\n\n<p>My trick: We plan a small narrative reference for each motif. A machine becomes interesting when an employee is working on it. A hall only has an effect when you see movement in it. A workshop shelf comes to life when someone is picking up a tool.<\/p>\n\n\n\n<p>In the briefing, we ask the question beforehand: \u201eWhat is the mini-story behind this picture?\u201c If you can answer that, the picture will work.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\"><strong>Bonus mistake 7: Too many pictures, too little choice<\/strong><\/h2>\n\n\n\n<p>Some industrial photographers deliver 500 images per day. At first this seems like \u201ea lot of value for your money\u201c - but it is usually the opposite. If you get 500 images, you might take a serious look at 50 of them, select 10 and end up using 3-5.<\/p>\n\n\n\n<p>With me you get a <strong>curated selection of 30-60 images from a day shoot<\/strong>. These images are all of high technical and compositional quality, in several variations per motif (portrait, landscape, with\/without person), and with professional post-processing. You save time in the selection process and end up with a sharper, ready-to-use treasure trove of images.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\"><strong>Bonus error 8: Persons without consent<\/strong><\/h2>\n\n\n\n<p>Even if this is more legal than creative - <strong>every time an identifiable person is shown in a picture, you need their written consent<\/strong>. Industrial reports often happen quickly, with many people in the picture, and a signature is missing at the end. This becomes a problem if the person later leaves the company or the picture is published prominently.<\/p>\n\n\n\n<p>My recommendation: prepare a standard GDPR form that everyone involved signs on the day of the shoot (or beforehand by email). More in the article <a href=\"\/en\/image-rights-usage-rights\/\">Image rights &amp; rights of use<\/a> and <a href=\"\/en\/prepare-employee-photos\/\">Prepare employee photos<\/a>.<\/p>\n\n\n\n<div class=\"wp-block-group has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-39412042 wp-block-group-is-layout-constrained\" style=\"border-radius:0.5rem;background-color:#f5f1eb;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--50)\">\n<h3 class=\"wp-block-heading\">\ud83d\udccc My standard for image rights<\/h3>\n\n\n\n<p>At Schepers Photography you get the following as standard <strong>full rights of use<\/strong> to all images supplied - unlimited in time, unlimited geographically, for all your own media (website, social media, print, press relations, career, annual report). No extra charge, no small print. An exception only applies if, before the shoot <em>otherwise agreed in writing<\/em> This happens very rarely.<\/p>\n\n\n\n<p>Also a <strong>Copyright attribution is not mandatory<\/strong>. So you don't have to name me as the photographer if it doesn't fit the layout. My experience: If a picture is good, people will ask who took it. You can find more details about my license philosophy at <a href=\"\/en\/image-rights-usage-rights\/\">Image rights &amp; rights of use<\/a>.<\/p>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\"><strong>Inquire now - Schepers Photography<\/strong><\/h2>\n\n\n\n<p>Are you planning an industrial shoot and want to get it right? Write to us briefly with key data - we will provide you with a concrete shot list, a clear process and images that you can use immediately.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-fc4fd283 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/en\/contact\/\">Request an appointment now<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Fehler 1: Unaufger\u00e4umte Hintergr\u00fcnde Auf einer Werkbank liegen Werkzeuge, Kabel, Kaffeebecher und Tippex. Auf dem Bild sieht das chaotisch aus \u2013 auch wenn der Mitarbeiter perfekt steht. L\u00f6sung: 5 Minuten vor dem Shooting aufr\u00e4umen, ordentliche Ablagen schaffen, Kabel verstecken. Fehler 2: Falsches oder fehlendes Licht Hallenlicht ist oft hart, gelblich und ungleichm\u00e4\u00dfig. Fenster bringen Mischlicht [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":23538,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"5 Fehler bei Industriefotos \u2013 und wie Sie sie vermeiden","_seopress_titles_desc":"Industriefotografie sieht einfach aus, ist aber anspruchsvoll. Hier sind die f\u00fcnf h\u00e4ufigsten Fehler, die wir bei Auftraggebern und Anf\u00e4ngern sehen \u2013 und wi","_seopress_robots_index":"","werbesofa_core_post_meta_password_title":"","werbesofa_core_post_meta_password_text":"","footnotes":""},"class_list":["post-86377","page","type-page","status-publish","has-post-thumbnail"],"_links":{"self":[{"href":"https:\/\/www.schepers-photography.de\/en\/wp-json\/wp\/v2\/pages\/86377","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.schepers-photography.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.schepers-photography.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.schepers-photography.de\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.schepers-photography.de\/en\/wp-json\/wp\/v2\/comments?post=86377"}],"version-history":[{"count":6,"href":"https:\/\/www.schepers-photography.de\/en\/wp-json\/wp\/v2\/pages\/86377\/revisions"}],"predecessor-version":[{"id":86836,"href":"https:\/\/www.schepers-photography.de\/en\/wp-json\/wp\/v2\/pages\/86377\/revisions\/86836"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.schepers-photography.de\/en\/wp-json\/wp\/v2\/media\/23538"}],"wp:attachment":[{"href":"https:\/\/www.schepers-photography.de\/en\/wp-json\/wp\/v2\/media?parent=86377"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}